the story behind sweetspot
why we built sweetspot
As entrepreneurs in eCommerce we experience everyday how the internet continues to change the world around us.
While running campaigns for our own eCom brands we learned that UGC video creatives work best. Yet the entire process from searching influencers, to finally having video content that performed, was painful and took too much time.
With Sweetspot our goal is to make it easier than ever to get great, high-performing video creatives.
MEET THE Founders
Anton Plank
CEO Based in Zürich
Anton is a true entrepreneur and strategist. He loves technology and believes it can help us over the wall. He is passionate about building products that people love to use and teams that people love to work in.
Silja Lähdetluoma
CMOBased in Zürich
Silja has been working in Digital Marketing for over ten years with all relevant channels. She is an expert in creating smart strategies and running profitable campaigns..
Manuele Carlini
Creative Director Based in Lisbon
Manuele is the creative mind of Sweetspot. He is an expert in UX Design but also a great photographer and brand designer.
Sarah Fütterer
COO Based in Nürnberg
Sarah builds projects through the customer's eyes.
Validating and optimizing business processes are her strengths. If you book a call with us you might get to know her.
Johannes Neumaier
CTO Based in Zürich
Hanni is the technical mastermind behind Sweetspot. With his vast experience in software development he enables us to ship the most relevant features for our customers and creators.
HOW WE DO IT
We as merchants know about and share the constant need for engaging video content to populate our social media platforms. Also, we are overwhelmed by all the possibilities the internet provides and we believe that it offers great opportunities for everyone. Due to great cameras in today's mobile phones and accessible software, content creation can give talented video creators a new and relevant source of income.
Sweetspot aims to help both sides - brands and creators - by bringing them together on one platform.
We are based in Zürich but we serve customers all over the world. We belive in collaboration, cooperation, empathy and life-long learning - especially understanding emerging trends and technologies.
Would like to have more information about us or our platform? Please book a call and let's chat.